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Preference-aware family meal planning

Make everyday meals easier.

Simple weekly plans, whole-food nutrition guidance, and grocery lists shaped around your family's nutrition interests, preferences, and schedule.

My story

A Better Way to Feed the People You Love

My story. My mission. And why I created AIM.

I know what it feels like to wish you had the right tools at your fingertips.

Read my story
What's inside
15min
Quick dinners
70
Health topics
2000+
Recipes

Become your family's meal-plan person.

Answer a few questions once, then generate plans that account for conditions, goals, allergies, budgets, and picky eaters.

Start planning

Explore nourishing foods without the overwhelm.

Browse health-topic and wellness information, then turn those choices into recipes and grocery lists.

Browse foods

Shop and cook from one calm plan.

Use regional pricing, prep timing, leftovers, lunchbox ideas, and day-by-day instructions to keep the week moving.

Learn more
How it works

Three steps to a plan that fits your family.

01
Set up your profile
Add household members with their conditions, allergies, and dietary preferences. Set it once — we merge everyone's needs automatically.
02
Pick who and when
Choose who's eating and pick a start date and duration — 3, 5, or 7 days.
03
Choose a focus and cook
Plan with a health consideration, wellness interest, favorite recipes, or quick meals in mind. Review, then get recipes, grocery lists, and a day-by-day schedule.

“I generate a 5-day plan on Sunday, open Prep Day, and it tells me what to chop, marinate, and cook once. During the week the dashboard is just ‘what’s for dinner, how long, mark it eaten.’”

★★★★★ · Working parent
Nutrition-focused

Explore by health topic.

Food and meal-planning information across 70 health topics and 7 wellness areas.

Wellness goals

Choose what matters to you.

Pick the outcome you care about and aim will shape meals around foods, portions, and rhythm that support it.

“I picked low energy and better sleep, added the topics that matter for our family, and the plan came back with foods I could look up — why salmon, why leafy greens — not a random Pinterest dump.”

★★★★★ · Someone managing a real health week
For households

Built for real families.

Everything you need to plan, shop, and cook.

Whole family
Add members with their own dietary needs. Plans accommodate everyone automatically.
Quick meals
Filter by prep time — 15, 30, or 45 minute meals for busy weeknights.
Grocery lists
Auto-generated shopping lists with regional pricing. Download by day range.
AI assistant
Ask for recipe ideas, cooking tips, or meal suggestions anytime.
Calendar view
Month, week, and day views. Drag a meal to another day, then add the week to Apple, Google, or Outlook calendar in one tap.
Medication safety
May flag food–medication interactions based on your family's medications — a helpful nudge to double-check with your pharmacist.
From our members

What people actually say.

“It finally plans for the whole table, not just me.”

I have a nut allergy, my husband is trying to sleep better, and my 8-year-old will only eat what she already likes. Every other meal app makes me the only person in the house. AIM lets me add all of us, merges allergies and preferences, and still puts one dinner on the table. Lunchboxes for school and leftovers for the next night are on the same plan. I am not running three meal systems anymore.
Busy parent of two

“The grocery list is the part I didn’t know I needed.”

Generate the plan and the shopping list is already there, grouped by aisle, with a cost estimate for my area. I check off what we have in the pantry, send the rest to Instacart (or Kroger when I shop in person), and I’m done. Quantities are sized for the people actually eating that week, not a mystery “serves 4.” I used to spend Sunday night with a notepad. I don’t anymore.
Person who hates making lists

“The AI doesn’t go off-script with my family’s food rules.”

I can ask the assistant for a swap in plain English and it already knows our household — dairy-free, no shellfish, no weird oils. It does not invent a recipe with ingredients I blocked. If I rate Tuesday’s dinner, next week’s plan actually gets closer. That is the difference between “an AI that cooks” and “an AI that read my profile.”
Person who has been burned by chatbots

Plan once.
Eat well all week.

Get started — it's free

Free to start. No credit card.